Blog Archives

Is there a Trick to Kickstarter? What we Learned in 30 days

My Bees-ness tips... (yes I did this sketch ;) )!

Lately, I have gotten a lot of inquiries about Kickstarter. What is the trick? Is there a strategy? What have I learned in those nerve-wracking cliffhanging 30 days that I can share with others to help THEM achieve their goals? I have thought about this for a month, long and hard. I have thought about our mistakes, what we learned, what we did, what we still need to get done. I was tempted to write a post that describes how valuable a good video is, how to assess the different crowd sourcing platforms to see which one is best for you, how to calculate costs around your campaign and what you should aim for as a goal amount, how to run a viral media campaign. Read the rest of this entry

The Road to Kars: How I Made it Back

Last May, when I quit my job to move to Kars, Turkey to live with nomadic beekeepers, there were three thoughts running through my mind:

1. I have no idea what I am doing.

2. I know no one.

Read the rest of this entry

Our Favorite Balyolu Photos – For Our Kickstarter Fans!

We had a great Kickstarter campaign last month and we are now preparing to send out all of our gifts and words of thanks around the world (thank you, tesekkur ederiz, გმადლობთ, cox sağ olun, mamnoon!). Read the rest of this entry

Let’s chat about business, happiness, and bees! March 9th and March 12th

Every living creature has a “sweet spot,” a baseline for happiness, an instinct or internal compass that knows what it is that we are actually supposed to do. We may not entirely find what we are looking for, but something drives all of us to search for what it is that makes us buzz. Read the rest of this entry

How to “make it:” on business pitches, lotus leaves, and Kickstarting Balyolu

Photo by Claire Bangser: Our creative genius, and the visionary who helped to breathe life into Balyolu with a video, a message, and a vision. Claire - you inspire me! (

I am staring at a boardroom of strangers. I don’t know who they are, but they include corporate leaders of many businesses including Kiva, Bing, House of Genius, TravelShark, and more. My face is hot, and a rush of deep emotion feels like a fiery liquid – starting in my stomach and moving through all my veins into my face. Don’t cry, don’t cry, don’t cry I repeat in my head. But before I know it, I am covering my scrunched up face with a sheet of paper. Scribbled at the bottom of that paper is one phrase: “you’re going to make it.” Read the rest of this entry


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